Pampers helping to make life #BetterForBaby

This Christmas time the lovely people at Pampers want to help spread the cheer by pledging to help make life #BetterForBaby in local communities.

Pampers are doing this by offering five £1,000 bursaries, to help people like you and I make life #BetterForBaby in our local community. It’s a celebration of what people do from all walks of life to ensure that babies live their lives to the fullest.

Paolo Haeusermann, Brand Manager for Pampers Northern Europe, says: ‘Pampers support every baby’s happy, healthy development, so we’re excited to launch #BetterForBaby to celebrate all the joy that babies bring to our lives. The opportunity for UK consumers to win one of five £1,000 Pampers bursaries means that we can enable real change in local areas and communities. We are looking forward to seeing what pledges are made!’

As a Mum to three children I know that I will do anything to protect my babies and provide the best upbringing that I can for them. After all, we only get one childhood and that very much moulds our future as an adult. We learn so much from our early years.

I think many people take for granted being able to offer their children a home, food, clothing and a loving family. It’s what we all want for our children and it doesn’t bear thinking about, should that not be the case. It’s in the mother’s instinct to protect her child (I know it’s not always the case for some reasons) and I find the thought terrifying that their safety might be compromised – despite all the will in the world.

So imagine being in a position where you are afraid for the safety of yourself and your children? Sadly, there are lots of women who feel this way and it’s heartbreaking to think of babies being caught in the middle of it. Little lives that have only just begun, that are unaware of a stable upbringing, pure innocence. In a lot of abuse cases, the best way is for the mother and child/ren to be removed from the family home and that is where refuges are a lifeline for such families.

This is why I would like to pledge a £1000 bursary to my local women’s refuge to help care for the babies and children that need their services. Just to be able to offer some much needed funding to provide basic essentials such as nappies, clothing and toys. Knowing that just some small little everyday items can go a long way to helping some children live their lives as ordinarily as they can.


Here is their short heartwarming video that shows how babies really do bring out the best in people. It takes a cold heart not to want the #BestForBaby.

Is there something you’d really love to see built in your community? Maybe you want to improve some much-needed changing facilities, supply nappies and blankets to a local shelter, or update playtime equipment for a community nursery… anything goes!  If so, Pampers want to know exactly what you’d do to make life #BetterForBaby – tell Pampers your pledge using #BetterForBaby to be in with a chance of winning one of five £1,000 bursaries! Visit search #BetterForBaby @Pampers_UK for more information.

Nb. This #BetterForBaby post was sponsored by Pampers UK.